Support for Flock was discontinued in April 2011.[9][10]
History
Flock was the successor to Round Two, who raised money from Bessemer Venture Partners, Catamount Ventures, Shasta Ventures and other angel investors. Bart Decrem and Geoffrey Arone co-founded the company.[11] Flock raised $15 million in a fourth round of funding led by Fidelity Ventures on May 22, 2008, for an estimated total of $30 million, according to CNET. The company's previous investors, Bessemer Venture Partners, Catamount Ventures, and Shasta Ventures, also participated in the round.[12]
In January 2011, Flock Inc. was acquired by Zynga.[13] The browser has been discontinued, with support ending April 26, 2011.[14]
Features
Flock 2.5 integrated social networking and media services including MySpace,[15]Facebook, YouTube, Twitter, Flickr, Blogger, Gmail, Yahoo! Mail, etc.[16] When logging into any of the supported social services, Flock could track updates from friends: profiles, uploaded photos, and more. Flock 2.5 added Twitter Search functionality, multi-casting of status updates to multiple services, and the introduction of instant messaging via Facebook Chat in the browser.
Other features include:
Native sharing of text, links, photos and videos[17]
A "Media Bar" showing preview of online videos and photos as well as subscription to photo and video feeds[8][18]
A blog editor and reader, allowing direct posting into any designated blog[20]
A WebKit-mail component allowing users to check supported web-based email off site, compose new messages, and drag-and-drop pictures and videos from the "Media Bar" or webclipboard into a new email message[21]
CNET gave the Mac OS X version of Flock 1.0 the title of "Best Mac Software of 2007".[29]PC World'sHarry McCracken reviewed Flock as his "New Favorite Web Browser".[30]
In February 2008, AOL announced that it would discontinue support for the Netscape browser, and recommended Flock and Firefox as alternative browsers to its userbase of Netscape 9 users.[31] For the Netscape 8 userbase, AOL recommended only the Flock browser to its users.[32] In March 2008, Flock announced that they had seen "nearly 3 million downloads" and a 135% increase in active users in the first two months of 2008. They also announced "more than 70 percent of Flock users making it their default browser of choice".[33]
In May 2008, Flock won the Social Networking category of the Webby Awards.[34][35] Flock was nominated for this award along with Facebook, Bebo and Ning.
When Flock's discontinuation was announced in April 2011, reviewer Joey Sneddon of OMG! Ubuntu! offered some analysis: "Whether this was down to poor implementation design wise (one needs only glance at 'Rockmelt' for an example of a social browser done right) or just general apathy towards having alerts from twitter, flickr, facebook, digg et al. in your face all of the time is moot: Flock has flocked off and for all its innovation it never quite lived up to its own hype."[9]
Awards
Upon exiting beta, Flock won a number of awards:[23]
↑Flock Browser – Built on Mozilla's FirefoxArchived March 9, 2008, at the Wayback Machine
↑"Flock 2.6.2 Release Notes". Flock. Archived from the original on February 22, 2011. Retrieved September 27, 2014.
↑"Powered by Mozilla". Flock. Archived from the original on October 30, 2010. Retrieved September 27, 2014.
↑Iedtke, Michael (June 16, 2010). "Flock Browser Gets Faster, Friendlier With Upgrade". ABC. Retrieved June 17, 2010.
123Wayner, Peter (October 19, 2010). "Top 10 specialty Web browsers you may have missed". InfoWorld. p.2. Retrieved October 28, 2010.
12Sneddon, Joey (April 2011). "End of the line for Flock social browser". OMG Ubuntu. Retrieved April 15, 2011.
↑Flock Inc (April 15, 2012). "Support for Flock browsers has been discontinued". Archived from the original on April 29, 2011. Retrieved April 10, 2012.
↑Flock Browser - Company InfoArchived March 14, 2008, at the Wayback Machine
↑"Flock draws $15 million for social browsing". CNET. Archived from the original on November 16, 2011. Retrieved August 6, 2012.
↑Wasserman, Todd (January 7, 2011). "Zynga Buys Social Web Browser Flock". Mashable. Retrieved August 6, 2012.
↑Van Grove, Jennifer (April 12, 2011). "Flock Shutters Social Web Browser". Mashable.
12Official release announcement on Shawn Hardin's blogArchived October 18, 2008, at the Wayback Machine
↑"Activate Services and Unite Your Social Networks in the People Sidebar". User guides. Flock. Archived from the original on October 20, 2008. Retrieved October 22, 2008.
↑"Share Pictures, Text, Audio and Video". User guides. Flock. Retrieved October 22, 2008.
↑"View and Share Media through the Media Bar". User guides. Flock. Retrieved October 22, 2008.
↑"Track Feeds". User guides. Flock. Retrieved October 22, 2008.
↑"Activate and Manage Blogs". User guides. Flock. Retrieved October 22, 2008.
↑"Review: Strong, innovative Web browsers emerge". Associated Press. Archived from the original on June 28, 2008. Retrieved June 26, 2008.
↑"Get or Build Add-ons for Flock". User guides. Flock. Retrieved October 22, 2008.
↑McCarthy, Caroline (March 11, 2008). "Oh wait! SXSWi had Web Awards, too". cnet.com. Archived from the original on August 9, 2011. Retrieved May 21, 2012.
↑Parker, Jason (December 20, 2007). "Best Mac Software of 2007". Download.com. Archived from the original on February 15, 2008. Retrieved May 21, 2012.
↑I Have A New Favorite Web Browser: FlockArchived November 8, 2007, at the Wayback Machine
↑"Netscape 9 Users: Time to Flock or Firefox". Blog.netscape.com. February 20, 2008. Archived from the original on August 13, 2011. Retrieved May 21, 2012.
↑"Netscape 8 Update Forthcoming: You Can Flock Too!". Blog.netscape.com. Archived from the original on July 30, 2011. Retrieved May 21, 2012.
↑"Flock Browser Use Growing Dramatically". Reuters.com. Archived from the original on May 3, 2008. Retrieved May 21, 2012.
↑"2008 Webby Award Winners". Webbyawards.com. Retrieved May 21, 2012.
↑Flock Wins a Webby Award for Best in Social NetworkingArchived May 10, 2008, at the Wayback Machine
